Saturday, June 14, 2008

A President Wearing a President...

Former Vice President and President of the United States, Lyndon Johnson was the third or fourth U.S. President to wear a Rolex.  In our upcoming Definitive Rolex Series we will be exploring the origin of the term "Rolex President."  

Lyndon Johnson was the first American president to wear a Day-Date with what is commonly referred to today as the "Presidential" bracelet.


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