Friday, December 5, 2008

Bamford & Sons Bespoke Rolex Watches...



Bespoke Rolex Watches 
by Bamford & Sons

Bamford & Sons is a long-established bespoke suiting house. Bespoke is a tailoring term that means "custom-made." 

Bamford & Sons also has a bespoke watch department, that offers customized Rolex watches, like the PVD, black coated watches. Some of their designs are really interesting.

This kind of brings us to an interesting topic, and that is the question of whether or not Rolex should re-open their custom shop to everybody? Fender guitar is as popular in the guitar world as Rolex is in the watch world. Fender guitar has a custom shop that, for a premium price will customize your Fender guitar however YOU want.

I think Rolex should offer the same service. I think many people are fine with the idea that you can get a stainless daytona with a black or white dial, but then there are people like me who don't want to live in a black & white world. I personally like the idea of having a cool watch that is unlike any other watch on earth. I don't like going to a party wearing my LV while I talk to another guy who is wearing one.

Bafmord & Sons has been offering unusually customized Rolex watches succesfully for four years, and now they have an online simulator that allows you to roll your own.
 
You can visit the Bamford & Sons bespoke watch department by clicking here.

I experimented with the online design simulator and designed this green dial combo. In the past Rolex actually made prototype Submariner watches with a hunter green dial, but never brought them to market and they have never been seen by the public, so I decided to mock one up. I also gave my design a black date wheel with a white day which is the opposite of how the date wheel is on a standard Submariner.


This next image is what you see when you first land in the design simulator. Kind of cool looking if you ask me. I don't know if Bamford is a Rolex authorized dealer, but I doubt it. 

I also think that companies that offer customization service for Rolex will continue to be a growing trend. Bamford & Sons, as far as I know, is the first to offer such a service.


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