Rolex and Cinema

Rolex and Cinema

I was just visiting Rolex.com and noticed on the front page there was a banner for a Rolex and Cinema microsite, so I clicked on it, and noticed the video below is live. Why is this strange? After Rolex announced they were sponsoring the Academy Awards earlier this year I wrote a detailed history of Rolex @ Academy Awards. 

A month or so, after I covered the Oscars, I noticed the video above was not available on YouTube, as it said the video was private, so I assumed they were only airing it for a limited period of time. BTW, I did a detailed analysis of this video, to figure out who all the characters were, which was fascinating!!!