Rolex Milgauss GV 50th Anniversary Model...

Going Green with Rolex

Photo Credit: Wiskyguy

The First Rolex Submariner Advertisement from 1955

The First Rolex Submariner Advertisement from 1955

I have not seen an earlier Rolex Submariner ad than this one from 1955. This is essentially the genesis of the modern and iconic Rolex sports/tool watch. Very cool!!!

Duke Of York Day-Date...

Duke Of York Day-Date

Prince Andrew, Duke Of York is seen below at the World Economic Forum wearing his trademark Platinum Rolex Day-Date.

Pepsi Rolex GMT Master 1675 NATO

Pepsi GMT Master 1675 NATO

Rolex Hotness: Nicky Hilton at Fred Segal in Los Angeles...

Rolex Hotness: Nicky Hilton

Nicky Hilton is pictured below at Fred Segal in Los Angeles sporting her stainless Rolex Daytona. Nicky is Paris Hilton's sister and she is a big Rolex fan.

Studio Shot of the Day: Classic Datejust in Stainless Steel...

Datejust

The Datejust is one of Rolex' most classic and popular watches. You can't help but wonder if Rolex will introduce a 40mm version sometime soon?

Mark Wahlberg: Rolex 50th Anniversary II in Yellow Gold...

Green Is Good

Actor Mark Wahlberg

Mark Wahlberg is wearing his trademark yellow gold GMT II with the green 50th Anniversary dial and ceramic bezel.

Rolex Studio Shot of the Day: Stainless Daytona..

Photo Credit: Yume Sama

Rolex Macro Shot of the Day: Red Submariner [Reference 1680]

A Beautiful Red Sub

Reference 1680

The red Submariner's are so cool. Hopefully when Rolex refreshes the stainless steel Submariner with a Supercase they will bring back the red Submariner designation. What a great color combination!!!

Photo Credit: Ryan

Thomas Friedman: 3 Time Pulitzer Prize Author...

Thomas Friedman

New York Times Rolex

Thomas Freidman is a 3 time Pulitzer Prize Winning Author who is also a columnist for the New York Times. His New York Times column is published in over 700 newspapers worldwide. Thomas Freidman is picture below wearing his two-tone Rolex Datejust on a Jubilee band and he also wears a larger Rolex sport model on an Oyster band which you see in the Letterman video below.