The First Rolex Submariner Advertisement from 1955
I have not seen an earlier Rolex Submariner ad than this one from 1955. This is essentially the genesis of the modern and iconic Rolex sports/tool watch. Very cool!!!
Historically Rolex has always been extremely secretive and discreet, and no journalists in the past have ever been invited "INSIDE ROLEX" to explore and report on all four Rolex Manufacturing faclities in Switzerland.
In November 2013, this changed when Rolex invited Jake to take an unprecdented journey into the heart of Rolex to learn and report on everything he witnessed and learned.
This Super-Detailed 3 Part Story is a "MUST READ" story for anybody who wants to understand what really makes Rolex tick.