Rolex Submariner Reference 5513
Thursday, September 29, 2022
1966 Asprey Rolex Add Rolex Submariner Reference 5513
Rolex Submariner Reference 5513
Wednesday, September 28, 2022
Jerome Powell Federal Reserve Chairman
Rolex Submariner
Reference 16610
It is interesting to see the Chairman of the Federal Reserve wearing a Rolex Submariner for a few different reasons that come to mind. First, I've said many times before that Rolex is like its own country and Rolex watches themselves are a currency in and of themselves. So it's interesting to see Chairman Powell wearing Rolex currency on his wrist. Secondly, The Submariner is such a timeless, classic, masculine watch.
I included four detailed videos that feature Jerome Powell below, and if you watch them you will not only see him rockin' his Submariner but more importantly get a great idea of his intellectual prowess...

Monday, September 26, 2022
Mirka Federer: The Rolex Ambassador's Wife
Mirka Federer wears many different Rolex models and let's begin by looking at her wearing a Rolex White Gold Cosmograph Daytona 40, Mother-of-Pearl Diamond Dial on white leather strap during this five-set nail-biter.
Sunday, September 25, 2022
WatchAndWoman: Karissa Debut's on YouTube
Saturday, September 24, 2022
Apple Ultra v. Rolex Explorer 'Orange Hand'
Apple Ultra
v.
Rolex Explorer 'Orange Hand'
Captain Danny texted me the photo below saying "Really impressed with the Ultra". I was kind of shocked by his image since when I first saw the Apple Ultra it instantly reminded me of the "Orange Hand" Rolex Explorer—as they both have that touch of safety orange 'Space Odyssey 2001 Retro kind of vibe. It was obviously just a coincidence Captain Danny was wearing his Orange Hand Explorer II, and took this G-Money image of it next to the Apple Watch Ultra, but Daaayuuum, this photo perfectly illustrates what I have been talking about this whole time...
Apple's first 'SMART TOOLWATCH" named The 'ULTRA' pictured above
next to the current Rolex Explorer II 'Orange Hand'.
As Captain Danny and I talked over text he mentioned he was on a layover in Hawaii and at the Ala Moana in Honolulu and he dropped by the Apple store. I asked him why he was impressed with the Ultra? He responded: "It’s unbelievably light and comfortable." The lightweight aspect is based upon the fact the case is made out of Titanium, and the fact that it's 49MM tall, and very thick, but lightweight is fascinating.
Thursday, September 22, 2022
Rolex Mentor and Protégé Arts Initiative: New York 2020–2022
Monday, September 19, 2022
Updating the Deepsea Challenge
Just arrived at the ocean's deepest pt. Hitting bottom never felt so good. Can't wait to share what I'm seeing w/ you @DeepChallenge
— James Cameron (@JimCameron) March 25, 2012
Friday, September 16, 2022
The New Yorker Rolex Ad
Thursday, September 15, 2022
Rocking Roger Federer Retires from Professional Tennis
Roger Federer
Retires from Professional Tennis
They say that all great things must come to an end, and Rocking Roger Federer announced that he is going to be retiring from playing professional tennis soon. Roger Federer is arguably the greatest tennis player in history—basically, being the Michael Jordan of tennis. Rolex put together this AMAZING video to congratulate Federer for his incredible career achievements to date.
Wednesday, September 14, 2022
SUBMARINER: Timepiece Of Inner Space
SUBMARINER
Timepiece Of Inner Space

Also, notice the yellow gold Rolex Submariner dial features "nipple" indices with matching yellow gold surrounds, which are much smaller than the classic "Maxi" indices, also commonly referred to as "Maxi Markers." Modern Submariner indices, or markers, evolved from these models. So today the 2019 Submariner has Maxi Markers with white gold surrounds. Nick Gould brilliantly observed: "The Gold Rolex Submariner [Reference 1680], was really the first luxury sports watch".
Saturday, September 10, 2022
Iga Świątek Wins 2022 Tennis U.S. Open
Friday, September 09, 2022
More on Apple Copying Rolex...
More on
Apple Copying Rolex...
Ever since my coverage of the Apple Watch 8 launch Event earlier this week, I can't seem to stop thinking about how blatantly Apple appears to be going after Rolex with the advent of their Apple Watch Ultra model. I'm not surprised as I originally predicted this moment would come when Apple first launched the Apple Watch back on September 11th in 2014. I mean, why wouldn't Apple aim for the top!?!! And I realize, Apple would defend by saying, "We are NOT trying to emulate Rolex per se. We are seeking what Rolex has sought from day 1". After all, Apple pretty much spelled it all out at their 2017 Apple Watch Keynote.
I was looking at this image of the new Apple Watch Ultra, and for some reason it resonated with me as I had a deja vu moment, like I was certain I had seen it before. It took me a few moments to contemplate, but I figured it out. Particularly, after rotating it 90 degrees counterclockwise...
That being said, I could not help but notice how remarkably similar Apple's Ultra Apple Watch model image above is to Rolex's Explorer ad from 1964 which is seen below. Hmnnn...Basically, Apple is copying a Rolex Ad from 58 years ago, or at least 'borrowing' the vibe/mojo...
So does Rolex have anything to worry about with Apple? This is the metaphorical $64,000 question. Maybe NOT today, but ten years from now, things could change dramatically...In other words, todays quotient is not tomorrows...
To my way of thinking, one of the greatest advantages wearing a Rolex has over an Apple Watch, is if you wear the same Rolex every day, you will pretty much NEVER have to wind or charge it. With an Apple Watch it's a pain as you have to charge it every night...but with the advent of the Apple Watch Ultra, since it is so much thicker and larger, they have double the battery, so now a user can go 36 hours between charges, and if they put the Apple Watch Ultra into a lower power mode, which turns off of the always on screen, it can last 60 hours on a single charge.
What if Apple continues on this trajectory and figures out a way to create a perpetual energy source, like Rolex's Perpetual movement features? In other words, an Apple Watch that no longer needs to be charged, but somehow charges itself, using light, or kinetic energy, or wireless energy? What if Apple figures out a way to charge your Apple Watch while you sleep with it on your wrist???
One could argue Rolex is in the Luxury Jewelry business, and Apple is in the high-tech computing/gadget business...The flip side of the coin suggests, what is good for the goose is good for the gander, and one could easily argue Rolex is far more successful today due to the advent of the Apple Watch as it called a tremendous amount of newfound novel attention to the wrist. As they say, only time-will-tell...
Hmmmn!?!! I'm pretty sure I've seen this somewhere before???? I mean, the thickness, the crown guards...
Thursday, September 08, 2022
A Rolex King? Crowning Achievement
Crowning Achievement
Her Royal Majesty
Queen Elizabeth ll
Belongs To The Ages
1926-2022
Like so many people, Queen Elizabeth's passing marks a touchstone moment. For me, being born and raised in San Francisco, California, The Queen was a permanent fixture in my life. In other words, when I was a small child, I would see Princess Elizabeth on TV, and despite being American, she seemed like my queen.
But is was not just me that came of age under Queen Elizabeth, as Rolex did as well. You see, Rolex really hit its stride in the early 1950s with the advent of their tool watches, and 1953 was a particularly momentous year for Rolex as they developed the Submariner, Turn-O-Graph, and Explorer. The following Rolex Magazine ad for a Rolex Explorer is from my upcoming 12 Volume set of books I am preparing to publish on Rolex History, and I thought it would be fitting to share it with you today. This add heralds "The New Elizabethan Age", which began in 1953, the same year the Rolex Explorer was launched. Basically, in a nutshell, Rolex tool watches were born and came of age just as Queen Elizabeth was coronated more than 70 years ago. The following Rolex Explorer Ad brilliantly encapsulates and epitomizes this transcendental zeitgeist...
A Rolex King