Encouraged by his 2014 Rolex Award for Enterprise, Olivier Nsengimana has galvanized his fellow Rwandans to revive the fortunes of their much-loved grey crowned crane. A symbol of long life and prosperity, which hotels and wealthy citizens used to adorn their gardens, the crane had become scarce due to poaching and farming encroaching on wetlands. But, thanks to a wildlife management project launched by the vet and conservationist, which includes a sanctuary and separate rewilding facility, hundreds of the cranes have been liberated and released, once again flourishing in their natural habitat. As a result, the Laureate’s work is becoming a symbol of renewal in much of Africa.
Historically Rolex has always been extremely secretive and discreet, and no journalists in the past have ever been invited "INSIDE ROLEX" to explore and report on all four Rolex Manufacturing faclities in Switzerland.
In November 2013, this changed when Rolex invited Jake to take an unprecdented journey into the heart of Rolex to learn and report on everything he witnessed and learned.
This Super-Detailed 3 Part Story is a "MUST READ" story for anybody who wants to understand what really makes Rolex tick.