ROLEX AI

 

  Weekend Watching

ROLEX AI 

 

Envisioning a Future Where Innovation Meets Legacy 

Welcome to this week’s WEEKEND WATCHING on RolexMagazine.com, where we explore stories that celebrate Rolex’s enduring legacy. Today, we’re looking ahead to how artificial intelligence (AI) might shape Rolex’s future, inspired by a recent 60 Minutes segment featuring Scott Pelley wearing his Rolex Daytona while discussing Google DeepMind’s pursuit of artificial general intelligence (AGI).

AI is completely changing the world we live in and it's having a profound effect on everyday life. I've been working on a number of stories on how AI effects Rolex today, and most interestingly how it will effect Rolex in the future, which will be fascinating!

Eric Goode: A Great Man...

...Saving Endangered Species of Turtles...

Eric Goode

A Great Man

Rolex Datejust

Eric Goode is a great man, who has made it his mission in life to protect endangered species of turtles from all over the world. Be sure to check out the 60 Minutes video story.

60 Minutes: Scott Pelley on Creating The Bionic Arm...

Creating The Bionic Arm

Scott Pelley Daytona

Scott Pelley from 60 Minutes has been wearing his trademark stainless Rolex Daytona for many years, but this story is not about Scott or Rolex, it is about amazing innovation. Watch the video below to learn all about the development of the bionic arm.