Tuesday, January 14, 2020

Paul Schutzer Photojournalist

...Rolex Coolness...

Paul Schutzer

LIFE Magazine Photojournalist

"It doesn't just tell time. It tells history"

Paul Schutzer was an American photojournalist who worked for LIFE Magazine. His name may not be familiar but some of his photographs are instantly recognisable. 

The earliest photo I came across of Schutzer wearing a Rolex timepiece was in 1958.  He was covering the inauguration of newly elected Argentina's newly elected president Arturo Frondizi in Buenos Aires.  

Schutzer followed Presidential candidate John. F Kennedy during his successful campaign against Richard Nixon in 1960. While traveling on Kennedy's train, Schutzer snapped a photograph of JFK reading through some notes while lying down in his cabin.  What makes the photograph so cool, is the fact Schutzer took it through the reflection of the mirror.  It shows Schutzer wearing his stainless steel Rolex Oyster Perpetual, while JFK is talking to someone at the door in the background.

"It doesn't just tell time. It tells history"

The famous photograph below of JFK at his inauguration ball on January 20th 1961, after being elected the 35th President of the United States, was taken by Schutzer.

In 1962, Schutzer travelled to Iran to cover the aftermath of an earthquake. Schutzer was wearing his Oyster Perpetual on Oyster bracelet, which is clearly seen on his wrist in the picture below.

In 1964, Schutzer went to Israel, where he took photographs of the Israeli Army and is seen below next to a group of marching female soldiers. His trusty Oyster Perpetual can be seen on his left wrist.

In 1965, Schutzer was sent to cover the Vietnam War, and his photograph of a captured Viet Cong solider was the cover photo for the November 1965 issue of LIFE Magazine.

Schutzer was photographed wearing a No Crown Guard Submariner during his time in Vietnam, which is clearly recognisable due to the bezel, dial and Oyster bracelet. I can't tell the exact reference but due to the crown size being small it is either a reference 6536 or 5508 Submariner.

Paul Shuzter was an amazing photographer. “Unfortunately his career was cut short as he was killed while on assignment during the first day while covering the ‘Six-Day War’ in 1967. One thing is for certain and that is the fact his images will live on as part of our historical record.

Sunday, January 12, 2020

Phillips Split Chronograph Poster

Rolex Studio Shot of The Day

Phillips Split Chronograph Poster

44MM 1942 Split Chronograph

Phillips Auction House created this AMAZING illustration with radical artist @guy.allen of the oversized 1942 Rolex Reference 4113 split chronograph from their recent auction. This is a really AMAZING piece of art!

Saturday, January 11, 2020

Will Smith: Rolex Submariner

...Rolex Super-Coolness...

Will Smith

Rolex Submariner

Back in 2015 I published an article about Will Smith wearing a Rolex Tudor Black Bay, and today I am publishing story on Will Smith wearing a Rolex Submariner and Sky-Dweller. This first photo which shows Will Smith wearing his Submariner was discovered by Cam Wolf from GQ Magazine.

Will Smith and Martin Lawrence are back in the third installment of Bad Boys which is in theaters now. The original Bad Boys movie debuted a quarter-century ago in 1995, and was followed up with 2003 with Bad Boys II. Both films were directed by Michael Bay, who is a big Rolex wearer. You can watch the trailer below for the new Bad Boys for Life movie.

Will Smith was recently a guest on The Tonight Show with the ultra-talented and charismatic Jimmy Fallon, and Will was rocking his Rolex Submariner.

In the video below we see Will Smith and Jimmy Fallon performing 'The History of Will Smith' and notice Will is wearing his Submariner.

In the video below we see Will Smith again wearing his Submariner.

In the Good Morning America interview below wee see Will Smith wearing his Rolex Sky-Dweller and notice Michael Strahan wearing his yellow gold Submariner.

Friday, January 10, 2020

1968 Rolex GMT-Master Ad, Grenoble, France Olympics

1968 Rolex GMT-Master Ad

Grenoble, France Olympics

Thursday, January 9, 2020

Cara Barrett interviews Bethenny Frankel...

You Have All The Hot Rolex's!

Cara Barrett interviews Bethenny Frankel

That's Not The Way It Works!?!!

Wednesday, January 8, 2020

Alex Rodriguez - Jennifer Lopez: A Powerful Couple

They both started from humble beginnings, growing up in the Bronx and finding fame young. After marriages, divorces and children, the actress and the baseball pro finally found each other in their late forties.

Jennifer Lopez and Alex Rodriguez first met at "his office," a Yankees game in 2005.

Alexander Rodriguez, nicknamed "A-Rod," played 22 seasons in Major League Baseball, including seven seasons with the Seattle Mariners, three seasons with the Texas Rangers and twelve seasons with the New York Yankees. Rodriguez is considered to be one of the greatest baseball players of all time. He is now engaged to the actress, singer, dancer, fashion designer, producer and businesswoman Jennifer Lopez.

Alex Rodriguez wears a Day-Date 40 in Platinum, one of the densest and heaviest metals in the world, striking with its whiteness and luminosity. Below, in Paris.

The Day-Date—the watch worn “by more presidents, leaders, and visionaries,” according to Rolex—is already one of the brand’s higher-echelon models. Alex Rodriguez’s Day-Date is a notch above the standard president-favorite model: it trades out the typical ridged bezel for this super clean platinum one. It’s the same style Jay Z wore to the NBA Finals. 

So maybe Rolex’s line needs an addendum: the Day-Date may be the watch worn by leaders but A-plus-plus-plus listers reach for it in platinum.

The Day-Date 40's movement, the calibre 3255, is entirely developed by Rolex and touts 14 patents.  

Last March Alex Rodriguez asked Jennifer Lopez to marry him. 

J.Lo has always been ambition personified. She is the first Latina woman in Hollywood to make over $1 million on a single film. And she continues to be relevant. Next month, she will be performing at the Superbowl Half-time Show.

A-ROD rocking his Rolex Cosmograph Daytona 116519 in 18 ct white gold with the calibre 4130 movement.

Tuesday, January 7, 2020

Rolex and The Australian Open

Rolex and The Australian Open

Monday, January 6, 2020

Rolex Coolness: Clint Eastwood, Clint Eastwood GMT Root Beer

...Rolex Coolness...

Clint Eastwood

1981 Two-Tone Root-Beer Rolex GMT Master
[Jubilee Bracelet: Reference 1675]

This photo of Clint Eastwood was taken at the NASA Dryden Flight Research Center in April of 1981 and we see Clint in front of the very first Space Shuttle, Columbia just after it completed its first orbital flight.

Sunday, January 5, 2020

Rolex Studio Shot of the Day: Quantities Of Quality...

...Rolex Studio Shot Of The Day...

Stefano Mazzariol

Silver & Gold

Saturday, January 4, 2020

If James Bond Wore a Rolex... Again

It's 2020 and I want to start the year with a fun post. Please indulge me: You've been hired as the new wardrobe supervisor for the 007 franchise, and Daniel Craig needs a new watch for his last portrayal of the famed British spy. We are in a parallel universe, and Omega no longer has the exclusivity.

The movie director agrees to Rolex, but there is a caveat: You can't use the obvious, safe choice, which is the Submariner, the model that has adorned the wrists of the very first and very last Rolex-wearing 007, Sean Connery and Timothy Dalton. So here are my top-three Rolex picks.


It doesn't have to be a diver. After all, Ian Fleming, you are reminded, wore an Explorer. And Daniel Craig in recent 007 movies wore an Aqua Terra, which feels more Datejust than Sub. Besides, James Bond has spent more time behind the wheel of a high-performance car than under water. 

Whether at the casino or at an embassy party while wearing Bond's signature white tuxedo, the Cosmograph Daytona on the wrist of 007 is a class of its own—waterproof to 100 meters for an easy transition from wet suit to tuxedo. The Daytona remains an icon 50 years after its creation and should be a strong contender for this iconic, fast-driving spy.


The Yachtmaster 42 in white gold brings class and sport in one watch—James Bond in a nutshell. The broad hands and hour markers are filled with a luminescent material emitting a long-lasting glow, offering exceptional legibility for those low-light tactical operations, thanks to its Chromalight display. The watch is waterproof to 100 meters / 330 feet, and its bi-directional bezel could help the secret agent time a detonation, for example, while the black Oysterflex with Glidelock clasp is robust and comfortable both under the cuff and above the wet suit.


Whether on a trip home to Skyfall in the highlands of Scotland, or skiing down the slopes of Tyrol, Austria, the Explorer II with its GMT complication is the perfect fit for this tough-living, globe-trotting spy. Besides its dual-time zone, the watch's movement is fitted with Paraflex shock absorbers, offering greater resistance to shocks and extreme conditions. A cosmopolitan, resistant luxury watch for a traveling action-packed spy.

Did I miss the mark? What modern Rolex would you see on James Bond's wrist? Let me know via Twitter or Instagram.