How the CyberTruck design may have been inspired by a Paul Newman "Big Red" Daytona?

CyberTruck Launch 

How the CyberTruck design may have been inspired by 

Paul Newman's "Big Red" Daytona?

Four years after Tesla founder, Elon Musk and lead designer, Franz von Holzhausen originally showed off the Tesla CyberTruck, they finally delivered the first models to customers at a special event held at Tesla's Texas Gigafactory, where they are being exclusively manufactured.

Beginning Friday before last, which was Black Friday, in anticipation of the official product launch which occurred this past Thursday, production Tesla CyberTrucks models began showing up in key Tesla stores around the United States, many of which are located in malls. The image above shows a Tesla CyberTruck being driven through the mall in order to get it to the Tesla Store and notice it went driving by a Rolex authorized dealership.

Over on TeslaMagazine.org I just completed a super-detailed article all about the launch of the Produciton model of the CyberTruck which is pretty fascinating. 

 Franz von Holzhausen 

Tesla CyberTruck Designer

Rocking a Paul Newman "Big Red"

The lead Tesla designer, Franz von Holzhausen not only designed all the existing Tesla models, including the Model S, 3, X, Y, as well as the CyberTruck is perhaps most famous for having thrown a steel ball, the size of a tennis ball at the CyberTruck at the launch event four years ago, and much to his surprise, cracked the special glass that was supposed to be unbeatable.

A while ago, I could not help but notice Franz von Holzhausen was rocking a Paul Newman 'Big Red' Paul Newman Daytona [Reference 6263] as seen in the photo below on his wrist and I wrote a story about his Daytona as well as Elon Musk's Datejust.

The screenshots of Franz rocking his stainless steel Paul Neman Daytona were taken from the fascinating video interview below:

Franz's 'Big Red' Daytona (pictured above) appears to be identical to Paul Newman's Reference 6263, which begs the question of whether he was the person who bought Paul Newman's second Rolex Daytona that came to auction? 

So what if anything does Franz's Daytona have in common with the CyberTruck he designed? It's hard to say exactly, but as a fellow designer I could not help but wonder if Franz's CyberTruck design was inspired or informed by the design of his stainless steel Rolex Daytona?

After all, Paul Newman's 6263 Daytona and the CyberTruck have a great deal in common, beginning with the fact that are moth made primary from stainless steel. When Rolex originally debuted the Daytona back in the early to mid 1960s, it was considered to be an unusually large and sporty watch. 

Interior of CyberTruck features user definable multicolor RGB LED accent light strip which is pictured above in red, which matches Paul Newman's Rolex Daytona [Reference 6263] which is pictured below.

Paul Newman's 6263 Daytona was accented with a black dial, and matching black bezel insert, along with white subdials—just like the CyberTruck has black accents. So basically, they were both big, bold, sporty designs that were initially highly polarizing, while offering an unusually rugged build quality, with unbreakable glass. Also both are considered icons of modern design. The more I think about it, the more I realize how remarkably similarly uncanny the color and material vibe is between Paul Newman's 'Big Red' Daytona and the Franz's CyberTruck!!!!

Paul Newman's Holy Grail Rolex "Big Red" Daytona picture above. This model of Daytona was nicknamed by collectors "BIG RED" as the "DAYTONA" dial designation is bigger and bolder red than on any other Rolex Daytona models. It was gifted to Paul Newman by his wife Joanne Woodward in 1983 as a gift to celebrate their 25th wedding anniversary.

If you are interested, you can learn much more and see all my coverage of Tesla's CyberTruck Launch over on JAKE'S TESLA WORLD.

Rolex Coolness: Samuel Goldwyn Founder of Metro Goldwyn Mayer

...Rolex Coolness...

Samuel Goldwyn

Hollywood Pioneer & Founder of Metro Goldwyn Mayer

1954 Rolex Oyster Perpetual Ad

Single Red SEA-DWELLER Lume Shot...

...Lume Shot Of The Day...


Single Red SEA-DWELLER

Palace Of Fine Arts

San Francisco, California 

I took the Rolex Lume shots seen below in front of the Palace Of Fine Arts in San Francisco, of the Single Red SEA-DWELLER. I could not make up my mind as to which image I like better, so I am sharing both. The first image shows only the markers, hands and bezel pearl glowing, and the lower photo shows much more dial detail.

Rolex Diplomat Extraordinare Henry Kissinger Yellow Gold Rolex Day-Date

 

Rolex Diplomat Virtuoso

& Nobel Peace Prize Winner

Henry Kissinger

Belongs To The Ages

1923-2023

Yellow Gold Rolex Day-Date

Henry Kissinger passed away today at the age of 100 years old, which is amazing if you think about it. Henry certainly lived a fascinating life, and as we see he wore a Rolex tool watch, specifically a Rolex political tool watch for diplomats, in the form of a super-iconic yellow gold Rolex Day-Date.

Henry Kissinger in 1981 wearing his Rolex President

Henry Kissinger died at age 100 and was born Heinz Alfred Kissinger in 1923 in what is now considered to be Germany. Kissinger is a Jewish refugee who fled Nazi Germany in 1938 with his family who came to the United States. Kissinger graduated summa cum laude from Harvard college in 1950 with a BA degree and a PhD in 1954, and went on to become a politician, diplomat and geopolitical consultant. In 1973, Kissinger was awarded the Nobel Peace Prize for his negotiations for the ceasefire in Vietnam.

Kissinger served as Secretary of State and was a National Security Adviser to Presidents Nixon and Ford.

SailGP – Intense competition guaranteed

SailGP
Intense Competition GUARANTEED

SailGP combines technological innovation with supreme athleticism in the pursuit of excellence. Competing in this world-leading racing league requires precision, dedication and the highest level of performance from crews and their identical, lightning-fast F50 catamarans. Season 4 of the championship began in June 2023 with the Rolex United States Grand Prix – marking the first time the brand has been Title Sponsor of a SailGP event – and features a record 12 grand prix spread across North America, Europe, the Arabian Peninsula and Oceania. 

Each location is chosen for its international stature and ability to host competitive sailing close to shore for maximum spectator engagement. As well as transforming yacht racing, the series inspires positive change through its initiatives to encourage sustainability and develop career pathways for women and young sailors. Rolex has supported SailGP since its debut season in 2019 as part of its long-standing partnership with yachting dating back more than 60 years.

Rolex has always associated with activities driven by passion, excellence, precision and team spirit. The Swiss watchmaker naturally gravitated towards the elite world of yachting six decades ago and the brand’s enduring partnership now encompasses the most prestigious clubs, races and regattas, as well as towering figures in the sport, including ground-breaking round-the-world yachtsman Sir Francis Chichester and the most successful Olympic sailor of all time, Sir Ben Ainslie. Today, Rolex is Title Sponsor of 15 major international events – from leading offshore races such as the annual Rolex Sydney Hobart Yacht Race and the biennial Rolex Fastnet Race, to grand prix competition at the Rolex TP52 World Championship and spectacular gatherings at the Maxi Yacht Rolex Cup and the Rolex Swan Cup. It also supports the exciting SailGP global championship in which national teams race identical supercharged F50 catamarans on some of the world’s most famous harbours. Rolex’s partnerships with the Cruising Yacht Club of Australia, Royal Ocean Racing Club, Yacht Club Costa Smeralda, Yacht Club Italiano, New York Yacht Club and Royal Yacht Squadron, among others, are the foundation of its enduring relationship with this dynamic sport.

Ultra-Rare Hermès Model Paul Neman Exotic Dial Yellow Gold Rolex Daytona

Ultra-Rare Hermès Model

Paul Newman Exotic Dial

Yellow Gold Rolex Daytona

40MM Reference 6241

Want to see some of the most beautiful photos of vintage Rolex Daytona models on planet earth? You can see many of them in my story from 2014 named, The Complete History Of The Rolex Daytona Cosmograph.

The photo below is from the story and showcases an ultra-rare yellow gold Paul Newman exotic dial Rolex Daytona that was made for and retailed by Hermès. The photo is from Pucci Papaleo's masterpiece book named The Ultimate Daytona. In my opinion this is the very, VERY, VERY best looking yellow gold Rolex Daytona EVER Made...

It's interesting to note that when most people think of a "Paul Newman Exotic Dial Daytona", they don't envision anything like this Hermès Rolex Daytona. Instead, they think of a stainless steel variant, but, man this Rolex is beyond beautiful...

1968 Rolex GMT-Master Ad, Grenoble, France Olympics

1968 Rolex GMT-Master Ad

Grenoble, France Olympics

Ceramic LV Submariner Bezel Insert

Ceramic LV Submariner Bezel Insert

This is an amazing Rolex photo of the current ceramic Rolex LV Submariner bezel insert. If you look closely at the detail, it is incredible how the markers are etched into the ceramic!!!! 

Frank Borman NASA Astronaut A Look Back @ Apollo 8

Frank Borman pictured above wearing his Rolex Pepsi GMT-Master on March 5, 1968 at Grumman's Lunar Module Factory during the announcement for the unmanned Apollo 6, which would be launched a month later. It's hard to see, but it appears Borman's GMT-Master features his West Point emblem printed on the dial next to the 9 marker. (Photo appears courtesy of NASA)

...Rolex Coolness...

Frank Borman

NASA Astronaut

Belongs to the Ages

1928-2023

To Boldly Go Where No Man Has Gone Before

When it comes to Rolex Coolness, it doesn't get much more interesting than exploring the amazing achievements of test pilots and NASA Astronauts and the role they played in taking mankind to the moon and returning safely to earth. This story is filled with fascinating anecdotal insight and a heaping helping of The Right Stuff...

I would like to begin this article by thanking Philip from MoonWatchUniverse and Nick Gould for their invaluable contributions to this amazing article. I don't like writing obituaries, as it always sad to see people of amazing lifetime achievement step back into infinity. That being said, the upside is their passing often causes me to dig deeper on sharing their story, which is the case with Frank Borman.

Frank Frederick Borman II was born on March 14, 1928 and passed away earlier this month on November 7 2023, at age 95, making him the longest living NASA veteran astronaut.  Borman graduated from West Point in 1950 and went on to become a NASA Astronaut, United States Air Force (ASAF) colonel, test pilot, as well as an aeronautical engineer that was the commander of Apollo 8. Apollo 8 was the first mission to circumvent the Moon. He went on to become a successful businessman.

Frank Borman was chosen as a member of NASA's Astronaut Group 2, which was also commonly referred to as "The Next Nine" as well as "The New Nine". Their selection was formally announced on September 17, 1962 and this group augmented the Mercury Seven. 

In the two photos above we see Frank Borman wearing his Rolex as he stands in front of his future Apollo 8 team member, James Lovell, as well as being next to Neil Armstrong who was on the Apollo 11 crew that was the first to land and walk on the moon. We see them posing in front of models that show the Mercury, Apollo and Gemini command modules.

The photo above of Frank Borman above was from a post flight press conference for Gemini 7, which he flew aboard. 

Borman is pictured above in September of 1962 during a medical examination during NASA Astronaut Group 2 Selection and notice he is wearing a Rolex. I haven't been able to identify the exact Rolex model Borman is wearing in the photos above, but it looks like an Oyster Perpetual from the detail I can see.

In Late 1962 NASA planned to utilize less gas-guzzling jet aircraft for exclusive use by astronauts as spaceflight readiness aircraft and for pilot proficiency training. The Northrop T-38 Talon was chosen as seen below, so astronauts could avoid travel on commercial airlines while visiting NASA bases and subcontractors around USA. Frank Borman in light blue flight suit seen leaving a NASA T-38 Talon.

Pepsi GMT-Master

Frank Borman II was a United States Air Force (ASAF) test pilot and was selected by NASA in 1962, and went on to fly on Gemini VI in December of 1965. He went on to be the commander of Apollo 8, which flew in December of 1968.

If we punch-in and take a closer look we see Frank Borman in August of 1967 inside the Apollo Command Module simulator located at the training facility, Building 5, at the Manned Spacecraft Center located in Houston, Texas and he is wearing his Pepsi GMT-Master on his wrist. 

In 1967, Frank Borman Borman was the only astronaut selected for the AS-204 Accident Review Board to investigate the cause of the fire and see what could be done to make the Apollo program safer! Frank Borman is documented as having worn his Pepsi Rolex GMT-Master since at least the summer of 1966 and apparently it had a special military crest logo on it!

In the photo below, we again see Frank Boarman wearing his Rolex GMT-Master. 

Careful examination of Frank Borman's Pepsi GMT-Master reveals a U.S. Military Academy West Point logo next to the 9 marker as seen below. It's likely Borman received his Pepsi GMT-Master [Reference 1675], with crown guards as a gift from West Point.

It was very common for NASA Astronauts to wear Pepsi GMT-Master models, including Wally Schirra who was the commander of Apollo 7. I would go so far as to say if Omega was the official watch of NASA, the Pepsi GMT-Master was the personal choice of the Astronauts.

Pictured above, NASA Apollo 7 Astronaut, Wally Schirra wearing his Pepsi GMT-Master

Back in October of 2020, Nick Gould pointed out an article published on Fratellowatches.com that featured an interview with Wally Schirra back in 2007 by Chuck Maddox, in which Schirra revealed he received his Rolex GMT-Master from the Naval Academy Alumni in 1965. Schirra told Chuck that his GMT-Master featured the same logo as James Lovell, from the U.S. Naval Academy Alumni Association, but Schirra's dial was redone at some point and the logo was lost to antiquity. 

The image above is from James Dowling's book and shows the "ROLEX AND NASA" wall at Rolex headquarters from Dowling's book, which I believe was taken many years ago, and it has autographed photos from Borman, Lovell and Schirra made out to Rolex. Also, if you look closely at the frame located at the top of the photo you will see a photo of Apollo 13, along with NASA Astronaut, Jack Swigert's Pepsi GMT-Master which he wore to the moon on that mission, along with a signed card made out to Rene-Paul Jeanneret, who was the director of marketing at Rolex back then.

American Hero

Frank Borman is considered to be a great American hero, as he went on to become the CEO of Eastern Airlines, and when he learned Flight 401 which was scheduled to fly from New York JFK to Miami had crashed, he surprised everybody when he hired a helicopter and rushed to the crash site to personally help in the rescue effort. 

Frank Borman when he was the CEO of Eastern Airlines wearing his two tone Rolex Datejust

Frank Borman began his career as a U.S. Air-Force fighter pilot from 1951-1953. From 1957 until 1960 he served as an assistant professor of thermodynamics and fluid mechanics at West Point. From 1960 to 1962 he served as a test pilot for the United State Air Force. Borman had an amazing career as an Astronaut, and went on to become the CEO of Eastern Airlines.

The photo above and below show the Apollo 8 mission Astronauts before the departed for the moon. Notice in the photo below that James Lovell, who is pictured on the far right is wearing his Pepsi Rolex GMT-Master. It is interesting to note that at least two of the Apollo 8 Astronauts personally wear Rolex watches. Apollo 8 crew members Bill Anders and Frank Borman are pictured below on the left wearing their MA-1 flight jackets, which became the standard issue for the U.S. Air Force and Navy Pilots, and ground crew. These flight jackets were designed to be worn in temperatures of 15 to 50 degrees Fahrenheit, and featured a knitted wool collar with matching cuffs. 

The photo below was taken on October 1968, of the Apollo 8 astronauts during water egress training. Note James Lovell who was an aviator and test pilot in the U.S. Navy is conversely wearing the precursor to the MA-1 Flight Jacket, which is known as a G-1 Flight Jacket. Lovell's old-school G-1 leather 'Bomber" Jacket features a Mouton fur collar. Although in the US Air Force leather jackets have been replaced by the Nomex MA-1 since the design interfered with the proper use of a parachute harness, the G-1 is still in use today. Lovell’s 1960s G-1 is currently on display in the museum of Milwaukee Mitchell International Airport.

APOLLO 8

Man's First Journey To The Moon

The Apollo 8 NASA mission was profound as it was mankind's first manned attempt to actually fly to the moon, and return safely to earth. Pictured below is the an illustration of the Apollo 8 Lunar Orbital Plan Profile.

The NASA photo below shows the primary and backup crew for Apollo 8, and was taken at the Kennedy Space Center Launch Complex 39A, in front of the Saturn V Rocket on the launchpad. 

The photo above shows the Apollo 8 prime crew standing in the back row, and we see (from left to right): Frank Borman, James Lovell and William Anders. The Apollo 8 backup crew is pictured in the front row, which consisted of (from left to right) Neil Armstrong, Edwin Aldrin and Fred Haise.

This is Ground Control to Major Tom

You've really made the grade

And the internet wants to know whose watch you wore

In the photo above we see James Lovell on the far left wearing his Pepsi Rolex GMT-Master standing with Apollo 8 crew mission members, Bill Anders and Frank Borman in front of their Apollo 8 Rocket. Frank Boarman is pictured wearing a classic Omega Speedmaster Chronograph, which is very cool.

I was checking out a post on the OmegaForums.net, which was titled, "Hidden gems from the NASA photo archive", and I came across a post from TLIGuy, who posted the photo below, that said "And here is the same watch some 40+ years later." 

The photo below shows a recent photo of James Lovell's Pepsi Rolex GMT-MASTER close-up, and notice it has an unusual U.S. NAVY Academy Crest logo next to the 9 O'Clock rectangular marker:

The image of James Lovell below is from Apollo 8 and shows him wearing the same Rolex more than a half century ago...

NASA Apollo 8 Astronaut, James Lovell wearing his Pepsi GMT-Master on his right wrist

I was always really curious to try and figure out what the really interesting patch was on Lovell's bomber jacket, so I asked Philip and he confirmed the patch is from James Lovell's JIG which was the 1956 U.S. NAVY Night Fighter "Batgirl" Jet Team Squadron which reads "NOX MEA AUXILIATRIX EST" which means "Night is my Ally". Patch image appears courtesy of Lunar Replicas.

Apollo 14

Dr. Edgar Mitchell is pictured above and below as he prepares the settings on two of his Rolex GMT-Master models, as he prepares to fly to the moon aboard Apollo 14. Dr. Edgar Mitchell said he wore his Rolex GMT-Master watches on his wrists during his moonwalk, which was the longest moonwalk in history. 

An interesting point from TLIGuy's post said: 

"One of my favorite email exchanges about watches was with Ed Mitchell. I asked him a question about the Speedmaster and he said: 'I don't know about that, but I think most of us were wearing Rolex watches.'"

Dr. Edgar Mitchell is pictured below on the far right, with his fellow Apollo 14 members, Alan Sheppard pictured in the center, and Stuart Roosa, pictured on the left.

Dr. Edgar Mitchell is standing on the left, with Apollo 14 crewmate, Alan Sheppard standing between him and Stuart Roosa. The Apollo 14 prime crew astronauts are standing in front of the Saturn V Rocket (AS-509) Vehicle on Launch Pad 39A at the Kennedy Space Center. Notice Alan Shepard is wearing a Pepsi Rolex GMT-Master. 

Alan Sheppard is pictured below, wearing his Rolex GMT-Master. Alan Shepard was one of the Original 7 Mercury Astronauts, who went on to become an Apollo Astronaut.

The photo below shows the Apollo 8 team after they are suited-up and on their way to the Saturn rocket to leave for the moon.

The Apollo 8 capsule is pictured below, which is on a Saturn 5 rocket, which was the height of a 35 story office building. It carried a million gallons of rocket fuel and was the largest rocket ever devised.

Apollo 8 was the first manned mission to actually travel to and see the moon up close with their own eyes. They were also the first to see the dark side of the moon with their own eyes.

Apollo 8 crew members were the first to witness an Earthrise. Of course they didn't land and walk on the moon, but William Anders who was the Lunar Module Pilot took the "Earth Marble" [NASA Photo Reference: AS8-14-2383] photo below which was titled, "Earthrise". The famous photo was taken with on December 24, 1968 with a highly modified 70MM Hassleblad 500EL, electric drive camera that used customized Kodak Ektachrome film.

The dialog from the Apollo 8 astronauts at the time this photo was taken was as follows:

Anders: Oh my God! Look at that picture over there! There's the Earth coming up. Wow, is that pretty!

Borman: Hey, don't take that, it's not scheduled. (joking)

Anders: (laughs) You got a color film, Jim?

            Hand me that roll of color quick, would you...

Lovell: Oh man, that's great!

If you want to learn more about Rolex History @ NASA, I recommend checking out my Rolex X-Files named, "The Right Stuff, Godspeed, John Glenn."

Below is a video of Frank Borman that shows him flying and showing off a restored 1943 Northrop Flying Wing, and if you look closely toward the end of the video you see him wearing his Rolex Datejust.
 
Below is a fascinating list of NASA Astronauts & Test Pilots I have discovered and documented wearing Rolex watches over the past decade:

• Chuck Yeager of Edwards Air Force Base was first to break sound barrier in 1947 while wearing a Rolex Perpetual Oyster.
• William Knight of Edwards Air Force Base Fastest manned flight of Mach 6.7 (4,250 Miles Per Hour ins X-15 which is nearly 7 times the speed of sound) in 1967.
• John Glenn of Mercury 7.
• Scott Carpenter of Mercury 7.
• Walter Schirra of Mercury 8, Gemini 6A & Apollo 7.
• Frank Borman of Gemini 7 and Apollo 8.
• Michael Collins of Gemini 10 & Apollo 11.
• Jack Swigert of Apollo 13 (Wore to Moon).
• James Lovell was a U.S. Navy Test Pilot and went onto NASA to participate in Gemini 7, Gemini 12, Apollo 8 & Apollo 13 (Pictured Above).
• Stuart Roosa of Apollo 14 (Wore to Moon).
• Dr. Edgar Mitchell of Apollo 14 (Wore to Moon).
• Alan Sheppard of Mercury 3 & Apollo 14 (Worn On Cape Canaveral & Possibly To The Moon).
• Ronald Evans of Apollo 17 (Wore to Moon).
• Eugene Cernan of Gemini 9A, Apollo 10 & Apollo 17 (Worn Outside Space Suit and Possible To The Moon).
• Dr. Leroy Chaio (Wore on 3 Space Shuttle Missions and while Commander of the International Space Station Expedition 10).

Speaking of Astronauts and Rolex, I am working on a book that goes into great detail on the entire history of Rolex's conquest of Space, as we see pictured below:







Rolex Zietgiest

STAR TREK
Life Imitating Art
Just for the heck of it, let's get in the Rolex Time Machine and go back to 1968, and have a look around. One of the first things we would notice is the analog to the NASA Apollo Missions, which would be the original Star Trek TV show.


Space: The Final Frontier
These are the voyages of the starship Enterprise. Its five-year mission: to explore strange new worlds, to seek out new life and new civilizations, to boldly go where no man has gone before.

In December of 1968, while Captain Kirk was boldly exploring strange new worlds, the crew of Apollo 8 really was 'boldly going where no man had gone before."

Every time I watch the opening credits from the original Star Trek TV Series, is totally Deja Vu's me out!!!

STAR TREK 
Assignment Earth
Episode #55, 1968

Episode #55 begins with the Starship Enterprise traveling through the time-space continuum back to 1968 to conduct a mission as part of an earth history research program. All of a sudden, a man who is trying to beam to earth gets beamed onto the Enterprise transport station by mistake. He introduces himself to Captian Kirk as 'Gary Seven' (played by actor Robert Lansing, who looked a lot like Steve McQueen).

Gary Seven's human ancestors were abducted from Earth around 4000BC and taken to an invisible cloaked planet named System Zeta Gamma 357. Gary comes back to Earth in 1968 on a mission to try and save Earth from nuclear destruction. 

Gary Seven travels with his companion pussy cat named Isis and as you can see in the photo below when Captain Kirk first encounters Gary Seven in the transport room, Gary Seven is wearing a Rolex GMT Master Pepsi, which is the same model that NASA Apollo 8 Astronaut, Jim Lovell was wearing back in 1968.

I first leaned of this 1968 Episode of Star Trek from NASA Astronaut, Dr. Leroy Chaio, who was so inspired by Gary 7s GMT-Master, that he bought the same Rolex for himself, and wore it on my Space Shuttle mission. Even William Shatner himself, wore a Rolex Submariner, as does the current Captain Kirk actor, Chris Pine.

Star Trek producer, Gene Roddenberry considered creating a spin-off show that was based upon the Gary 7 character, who is pictured below wearing his Rolex GMT-Master with a young Teri Garr. In an ironic twist of fate, Star Trek would canceled after the 1969 season, as was NASA's Apollo program several years later in 1972. I believe the consensus in retrospect was that both Star Trek and Apollo should have both gone on longer.

Reality Is Stranger Than Science Fiction

So here is where thins get bizzaro interesting. In 1972, as NASA was ending the Apollo missions, it began preparing for it's next chapter, which was that of the Space Shuttles. Pictured below is the very first Space Shuttle which was conceived in 1972, and of course it was named 'Enterprise'.

In the photo below from 1976 we see most of the original Star Trek TV series actors, with Gene Roddenberry at NASA checking out the NASA 'Enterprise Space Shuttle.'

Speaking of Star Trek, William Shatner who played Captain Kirk is pictured above and below wearing his Rolex Submariner.

Since we are on the subject, and since I have been daisy-chaining all over the place, I thought I would point out that Chris Pine, who is the current Captain Kirk, and is pictured above on the right side, as well as below, also personally wears a Rolex Submariner.

Update: Alan from Hong Kong just wrote in and shared this expert from a 1969 publication named, "Microtecnic, Volume 23:

"Everyday wrist watch for the men who reached for the moon Apollo 8 astronauts Frank Borman, James Lovell and William Anders took their wristwatches with them to the moon, it is reported. Not by forgetfulness prior to entering their capsule. The fact is one of the few pieces of equipment not made specifically for the various flights of the NASA space program are the astronauts's production-line Omega Speedmasters that are worn on each wrist outside the space-suit."

So this basically means that Frank Borman and James Lovell wore their own personal watches to the moon, as did so many other NASA Astronauts. Which naturally begs the question of wether or not any of the Apollo 8 Astronauts wore their Rolex watches to the moon?