Saturday, May 07, 2016

Abraham Lincoln

...Rolex Super-Coolness...

Abraham Lincoln
The First Rolex President

I have been arguing for a long time, that Hans Wilsdorf, the founder of Rolex was an incredible entrepreneur and brilliant strategic marketing expert. So before the Rolex Day-Date, Datejust, Submariner, and The Rolex GMT, and Rolex Daytona, there were Rolex Oyster models named after famous people that inspired Hans Wilsdorf, and one of them was U.S. President, Abraham Lincoln.

The Great Emancipator

I have written extensively about Dr. Martin Luther King Jr., and how he delivered on Abraham Lincoln's vision.

Below we see a rose gold Rolex "Lincoln" Oyster model, which was quite stunning.

The Rolex Oyster Lincoln model below look similar to the one pictured above, but it is a different model, in a yellow gold case.

In the photo below we see a stain steel Rolex Oyster Lincoln model in a beautiful cushion case, which was made in the 1940s, with a reference number of 3388.

The Lincoln Memorial, located on the mall in Washington D.C., is an amazing structure that has witnessed Abraham Lincoln's dream come true.

"Beyond the reflecting pool, stand the dignified columns of the Lincoln Memorial. Whoever would understand in his heart the meaning of America will find it in the life of Abraham Lincoln." 

–U.S. President Ronald Reagan