JK's Stainless Steel Clasp Coronet

...Rolex Macro Shot Of The Day...

JK's Stainless Steel Clasp Coronet

Stainless Steel Rolex Yacht-Master II

...Rolex Studio Shot Of The Day...

Stainless Steel 

Rolex Yacht-Master II

44MM Reference 116680

90th Anniversary Of The Rolex Oyster

90th Anniversary Of The Rolex Oyster

1926-2016

It's hard to imagine that only ninety years ago, Rolex invented and brought to market the first waterproof watch. I say this because it seems like so long ago, and at the same time not so long ago. In order to really understand the significance of the Rolex Oyster in horological history, you have to understand Rolex's founder Hans Wilsdorf.

Hans Hilsdorf, Founder of Rolex pictured above in 1905 in La Chaux-de-Fonds, Switzerland.

The watch below is not a vintage Panerai. It is an incredibly timeless, elegant Rolex Oyster which was one of the first waterproof models that Rolex offered in 1926. Happy 90th Anniversary to the Rolex Oyster!!! 

Stefano Mazzariol Yellow Gold Daytona with White Porcelain Dial

...Rolex Macro Shot Of The Day...

Stefano Mazzariol

Yellow Gold Daytona with White Porcelain Dial

David Doubilet DEEP-SEA Photographer

  NATIONAL GEOGRAPHIC  

...Rolex Super-Coolness...

David Doubilet

Pioneering DEEP-SEA Photo Journalist 
Keeping The Time Of His Life With Rolex

David Doubilet is a world-renowned DEEP-SEA, National Geographic photographer and he has been a Rolex Ambassador for many years.

“For the last 30 years, from the Caribbean to the Indian Ocean, from the Southwest Pacific to the waters off Japan, Mr. Doubilet has captured a world of bejeweled ocean creatures playing on sandy stages: an emerald stingray shadowing a ship in the Bahamas; a golden big-bellied sea horse grazing in a Tasmanian sea.” –Margo Nash, New York Times

1996

Let's begin this fascinating journey by exploring David Doubilet's amazing career through Rolex ads. In this first Rolex magazine ad from 1996, we see David Doubilet wearing his Rolex Submariner.

2009

"What I like best about underwater photography is giving a visual voice to the invisible. What I like least is the prospect of drowning." –David Doubilet

2011

This next David Doubilet Rolex Magazine ad is from 2011, at it features him wearing his Rolex DEEP-SEA SEA-DWELLER.

The Amazing Underwater World Of David Doubilet

David Doubilet is one of the top underwater photographers, if not the greatest. David's trademark photo style, is seen in this first photo, where he keeps the top half of the lens above water, and the bottom half below. This results in an absolutely fascinating perspective, which allows you to simaltaneously see two connected worlds–above and below the water.

This amazing photographic style showcases the constant duality of life, which is typically invisible to both worlds. This style is such a perfect metaphor for the typically invisible interconnectivity of life!!!

How amazing is this next under/over water shot? I love the composition that contrasts two seemingly unrelated world, that are really close together, yet so far apart. Just amazing!!!!!! This photo is absolutely crazy!!!!!!!!!!!

David Doubilet was born in New York in 1946 and he started shooting underwater photographs when he was 12 years old in 1958. He began shooting photos for National Geographic in 1971 and since that time he shot photos for more than 60 stories.

It is crystal-clear to me that David Doubilet is certainly one of the greatest photographers that has ever lived, as well as probably being the greatest aquatic photographer that ever lived.

2012

2014

2015

David Doublet is pictured below with his wife Jennifer, who also wears Rolex Watches. In the National Geographic video below this photo, they give and amazing speech about some of their recent amazing work, which I very highly recommend watching:

A Rolex Letter From Brazil July 1953

A Rolex Letter From Brazil

July 1953

It has been said that every Rolex has a story behind it, and Rolex used to publish many of these great anecdotes, and this one is from Brazil in 1953. The article mentions "Don't forget that the more junior member of the Rolex family, the Tudor, is also protected by the Oyster case." Rolex officially launched the Tudor line a year earlier in 1952. If you click on the magazine image below, it will get bigger and easier to read.

Vintage Rolex Ad Appears Courtesy of The Concannon Collection

Rolex Coolness: Russell Crowe...

Academy Award Winner for Best Actor

...Rolex Coolness... 

Russell Crowe

Rolex Keeping The Time Of His Life

Russell Crowe is probably best known for his Academy Award for Best Actor performance, where he played the starring role in Gladiator. Russell Crowe is pictured below in a recent photos sporting his Rolex Submariner which has a ceramic bezel insert.

In the photos below, taken decades earlier, we see Russell Crowe wearing a similar Rolex Submariner as pictured above.

Platinum Day-Date

Russell Crow also wears a Platinum Rolex Day-Date as seen in the pictures below. Russell was born in Wellington, New Zealand and has starred in many blockbuster hits including L.A. Confidential, Cinderella Man and A Beautiful Mind.