Monday, March 07, 2022

Rolex Coolness: General William Seawell 1981 Pan Am CEO Magazine Ad...



General William Seawell

1981 Pan Am CEO Magazine Ad

[Mocha GMT Master]


I have referred to the yellow gold Rolex GMT-Master as the Mocha GMT for many years now. There was a myth for many years that said Rolex developed the GMT Master for Pan Am pilots that the executives got jealous so Rolex made special white dialed versions for them. It is kind of ironic and neat that the CEO of Pan Am sported a yellow-gold Mocha GMT as seen in this Rolex ad from 1981.