Friday, February 17, 2017

Rolex Awards For Enterprise 40th Anniversary

Even thought Rolex watches are the international mark of success, very little is known about Rolex as a company because, from all my research, I would say Rolex is kind of shy. In other words, Rolex is a very low-key company, and many people don't realize that Rolex is a highly philanthropic company.  There is an organization named, "The Rolex Institute" that governs Rolex's philanthropic endeavors. The Rolex Institute consists of  two fascinating entities which are "The Rolex Awards For Enterprise", and "The Rolex Mentor & Protégé"

In this article we are going to get in The Rolex Time-Machine and go back to explore the history of The Rolex Awards For Enterprise. The Rolex Awards For Enterprise just celebrated their 40th Anniversary, and were founded by Rolex CEO, André Heiniger who is pictured below when he became the CEO of Rolex in 1963.

Rolex CEO André Heiniger pictured above in 1963

1976 Rolex Ad

The first Rolex ad below was published in 1976, and give a superb overview of the genesis of The Rolex Awards For Enterprise.

1978 Rolex Ad

The next two images below were published in 1978 by Rolex in magazines. The first image is fascinating because it appears to be a wrist shot of sorts, but if you examine it closer, you might notice the remarkable similarity to the Rolex crown logo.

1987 Rolex Ad

The next two images below were published in 1987 and offer a fascinating perspective.

1993 Rolex Ad

The images below were published in 1993 and go into detail on the overall history of The Rolex Awards For Enterprise.

2006 Rolex Laureates Ad

What an amazing photograph!!!!! It's incredible to contrast the size of the human swimming above the whale shark. Just awe inspiring!!! The whale shark is like the size of a house–but swimming through the ocean!!! I can't imagine any dinosaur could have been larger than the whale-shark!!! Inner-Space really is every bit as fascinating as Outer-Space, if not more!!!! 

The Rolex Awards for Enterprise Presents

Cold Love