John Goldberger, the author of 100 Superlative Rolex Watches, sent in this photo of his white Gold King Midas Rolex to put next to Leo's picture of his King Midas that we saw a few days ago.
By the way, Elvis Presley wore a King Midas and you can check out the Elvis Presley, King Midas story by clicking here.
Historically Rolex has always been extremely secretive and discreet, and no journalists in the past have ever been invited "INSIDE ROLEX" to explore and report on all four Rolex Manufacturing faclities in Switzerland.
In November 2013, this changed when Rolex invited Jake to take an unprecdented journey into the heart of Rolex to learn and report on everything he witnessed and learned.
This Super-Detailed 3 Part Story is a "MUST READ" story for anybody who wants to understand what really makes Rolex tick.