Rolex has been sponsoring golf tournaments for more than 50 years, dating back to 1967 with its seminal relationship with golf legend, Arnold Palmer. To learn much more about Rolex & Golf check out the really cool video at the top of the Rolex's golf worldpage.
Historically Rolex has always been extremely secretive and discreet, and no journalists in the past have ever been invited "INSIDE ROLEX" to explore and report on all four Rolex Manufacturing faclities in Switzerland.
In November 2013, this changed when Rolex invited Jake to take an unprecdented journey into the heart of Rolex to learn and report on everything he witnessed and learned.
This Super-Detailed 3 Part Story is a "MUST READ" story for anybody who wants to understand what really makes Rolex tick.