On iPad launch day which was this Saturday, I had a chance to check out the new iPad and I was very impressed, particularly for its future potential more as a consumption device than a creation device, which ironically makes it more like a TV than a computer...
In the not so distant future I will be doing a detailed review, but I thought I would share this image with you. One of the most interesting aspects of this image is seeing an old-world (29 years to be exact) Rolex magazine ad, meeting and being viewed on next generation Apple iPad technology...
This very early Rolex Explorer from 1956 is unusual in may respects, from the fact its dial is pad printed to the fact it is has what Stefano Mazzorial refers to as an "albino dial" since it was not only white, but so rare and unusual looking. Coming up pretty soon on Jake's Rolex World, we will be learning even more about the fascinating origins of the the Rolex Explorer.
It has been a while since I posted a Presidential Watch Sunday since I have been working on so many other Rolex research projects, but this video is fascinating to see the President putting away the swish-shots, one-right-after-the-other like he's one of the Harlem Globetrotters!!!
In this fascinating video, President Obama not only plays H.O.R.S.E., with CBS Basketball analyst and former NBA star, Clark Kellogg, but he successfully makes a bunch of 3 pointers and talks basketball and March Madness...
When President Obama was elected President Of The United States and moved into the White House, he had the tennis court converted into a sport-court which added basketball hoops!!! Nice!!!
The very fact you are reading this article means you are a digital content consumer and as Thomas Edison once said, "There is a way to do it better–find it!!!" and that day has come.
Mark my words; for decades to come, today will be remembered as the day that computers took their most significant step forward, and this is all due to the advent of the Apple iPad. Many people have been criticizing the Apple iPad saying things like you should stay away from it since it is a 1.0 version or that it lacks a camera.
This is all nonsense. If you really think about it, it is more of a 4.0 version of the iPhone–than anything else. 1.0 versions don't have more than a 150,000 applications that can run on them on launch day!!!
Apple was actually brilliant to create the first version for soccer moms and grandparents. That is really the beauty of the iPad is that anybody can just start using it. In the next iterations we will see it geared with features that geeks desire. The iPad weight only 1.5 pounds and can run for more than 10 hours on one charge. In many ways it is a laptop replacement and for most people will be a laptop and desktop replacement, and it starts at only $499!!!
As an online publisher, I am extremely excited because I think the ultimate way to read and explore Jake's Rolex World Magazine will be on the iPad. On the day of launch, Apple has signed up every single major publisher to distribute digital books through the iTunes store with the bizarre exception of Random House. GQ Magazine is extremely excited about the iPad and put together the following video that shows how the digital iPad version of iPad will work:
I must say that GQ seems to totally "get it" when it comes to the power of publishing on the iPad. As you can see, you will be able to access GQ's complete library and check out and search any prior published version of their magazine going back to the very beginning–and this is a complete game changer. Information now becomes static, persistent, searchable and bookmarkable!!! Of course Jake's Rolex World Magazine has been this way from day one since it has always been online, but it is interesting to see paper publications going digital.
Popular Mechanics has this very interesting video on the approach their design team took on developing their iPad version:
I don't want to confuse you, but the guy in the video above talks in this next video which was shot 3 months prior to the one above about their fascinating Mag+ platform. It is funny because if you look closely at 4:28 into the video there is a Rolex ad ;-)
H. Edgar Roberts passed away yesterday at age 68, and he was best known for inventing the Personal Computer. The New York Times has a great story on his amazing life, which I highly recommend. In the photo of Roberts below we see him posing in 1997 with his Altair 8800 and he is wearing his two-tone Rolex Submariner.
Morten is a reader of Jake's Rolex World in Denmark and he sent in this very nice Rolex artwork to wish everybody a safe and happy Easter weekend. Happy Easter Morten!!!
Historically Rolex has always been extremely secretive and discreet, and no journalists in the past have ever been invited "INSIDE ROLEX" to explore and report on all four Rolex Manufacturing faclities in Switzerland.
In November 2013, this changed when Rolex invited Jake to take an unprecdented journey into the heart of Rolex to learn and report on everything he witnessed and learned.
This Super-Detailed 3 Part Story is a "MUST READ" story for anybody who wants to understand what really makes Rolex tick.