Sunday, March 11, 2012

1957 Frogman Rolex Submariner Ad

...Talk About Timeless Design...

1957 Frogman Rolex Submariner Ad

I was just about to put up this really cool 1957 Rolex Submariner "Frogman" magazine ad, and I just realized how remarkably similar the brand new "no-date" Rolex Submariner that Rolex introduced at BaselWorld this last week looks so similar to its great grandfather featured in this ad.

I just added the vintage Rolex Submariner ad pictured above to Part 7 of The Complete History Of The Rolex Submariner & SEA-DWELLER. Part 7 is named "The Rolex Submariner Through Time–Evolution Of The Revolutions" and it showcases the largest collection in the world of vintage Rolex Submariner ad, all in chronological order.

Notice how similar the design language is from the Rolex Submariner in the 1957 ad pictured above, versus the brand new "no-date" Rolex Submariner pictured below. It almost looks like the same watch!!! Talk about timeless!!!

As I mentioned, Rolex just unveiled this all new earlier this week at BaselWorld in Switzerland. Even though it is similar in many ways to the model it replaces, it is also like night and day better. The new model incorporates the Supercase, as well as gaining Maxi Markers, and Fat Hands, as well as a scratch-proof ceramic bezel insert, and the glide-lock diving bracelet extension.

The reason I expect this model will be extremely popular, is because many design purists prefer the simplicity and balance the "No Date" Submariner offers over its sibling that has the date. You an explore many images of this new model from my all-new Submariner "No Date" story on the BaselWorld introduction story I published on Wednesday.

If you want to learn about The Complete History Of The Rolex Submariner & SEA-DWELLER, you can begin with Chapter 1 of my 18 part series. The Rolex Submariner is the most iconic watch in history, and so many famous people have worn them, including James Bond, and Steve McQueen, as well as Robert Redford andJeff Bridges, and James Cameron.