Friday, March 13, 2015

Rolex Macro Shot of The Day: Laser Etched Sapphire Crystal


Rolex Macro Shot of The Day
Laser Etched Sapphire Crystal
[Reference 16610 LV]

Thursday, March 12, 2015

1957 Rolex Ladies Watch Ad Vogue Magazine


1957 Rolex Ladies Watch Ad
Vogue Magazine

"A Rolex Watch Is The Instinctive Choice Of The World's Most Elegant Women."

With Basel World coming up just around the corner, I thought it made perfect sense to publish this really cool vintage Rolex add. If you look closely it reads "THE ECCENTRIC, An Original Basel Fair Model." Basel World used to be called Basel Fair. I will have complete Basel World coverage in real time as Rolex makes its introductions week after next in Switzerland, so stay tuned...



Friday, March 06, 2015

Profiles In Coolness: The Steve McQueen Submariner...




Originally Published in 2008



The Complete History Of The Steve McQueen Submariner
[Part 1 of 4]


...Profiles In Coolness...


The King Of Cool
Celebrating Steve McQueen's 85th Birthday
An Amazing Life with a Rolex Submariner Keeping His Time

Maybe it's true that the good die young? If Steve McQueen were alive today, he would be just a few weeks away from celebrating his 85th birthday.  Let's take a look at The King Of Cool and learn more about what made him tick.



This article is broken up into two sections. The first section explores photos of Steve McQueen wearing his trademark stainless steel Rolex Submariner [Reference 5512], and the second section explores his iconic and timeless style.




"I Live for myself and I answer to nobody." –Steve McQueen

Let's face reality for a moment. Steve McQueen is probably the coolest gut that ever lived!!!

One of Steve's girlfriends, Ali MacGraw once said of Steve McQueen:

"I remember seeing him across the swimming pool and my knees were knocking. He radiated such macho energy!!! Men wanted to be like him. Uptight society ladies and biker molls wanted to be with him."



The photo below was taken from the famous Steve Mcqueen movie named Bullitt. It was taken on the streets of San Francisco where he was rockin' an Army Green Ford Mustang Fastback muscle car which is pretty tight!!!



The Hunter

Steve McQueen is pictured below wearing a stainless steel Rolex Submariner and this image is from his movie titled "The Hunter." It also appears that there are only two lines of text on the bottom of the watch where the watch has the Submariner designation as well as the depth rating. This would mean he is likely wearing a Rolex Submariner Reference 5513, as apposed to his Rolex Submariner Reference 5512 he also wore earlier in his career. Of course, this could be an optical illusion, but from what I have learned over the years, he owned multiple Rolex Submariner models, and would frequently give them to friends as gifts.


Wednesday, March 04, 2015

1959 Commander Whitehead & Pauline Trigere Ad


1959 Rolex Ad
 Commander Whitehead 
& Pauline Trigere Ad

The 1959 Rolex Magazine ad pictured below showcases two really successful and iconic celebrities. The first is Commander Whitehead, who built the Schweppes brand, and the second is fashion designer, Pauline Trigere.


Monday, March 02, 2015

2014 Rolex Middle Sea Race Documentary


2014 Rolex Middle Sea Race Documentary

Rolex recently released this fascinating film that covers the 2014 Rolex Middle Sea Race. The Rolex Middle Sea Race is a 600+ mile race that requires amazing endurance and strategy. This film documentary, is extremely beautiful, as it chronicles this epic race.



...Rolex Coolness...

Niklas Zennström
Founder of Skype and Kazaa
Two-Tone Rolex Yacht-Master

Niklas Zennström is a Swedish entrepreneur and he is best known for founding Skype and Kazaa. Niklas is also a passionate yachtsman. His sailboat named the Rán II won the Rolex Fastnet race in 2009 and 2011, and his team came in second in the 2014 Rolex Middle Sea Race, as seen in the above video.




2004 Rolex Middle Sea Race Ad


Saturday, February 28, 2015

Rolex Macro Shot Of The Day: Red White & Black Daytona Dial


Rolex Macro Shot Of The Day
Red White & Black Daytona Dial

Friday, February 27, 2015

Leonard Nimoy Belongs To The Ages 1931-2015


Leonard Nimoy
Belongs To The Ages
1931-2015

Leonard Nimoy, played one of the most beloved science fiction characters in his rolex as Mr. Spock on Star Trek, and he passed away today. Leonard Nimoy was an amazing human being, and will be dearly missed by so many of his international fans. What does Mr. Spock and Star Trek have to do with Rolex? 

Interested to learn how one of the most decorated NASA Astronauts in history told me a story about how the Pepsi Rolex GMT-Master he wore on the International Space Station was almost identical to one he saw on Star Trek? Click here to see all my past Star Trek Rolex coverage, including how both Captain Kirk actors wore Rolex Submariners in real life..

"Live Long & Prosper"


Scott's New Rolex SEA-DWELLER


...Studio Shot Of The Day...

Scott's New Rolex SEA-DWELLER
40MM Reference 116600

Scott is a fan of Jake's Rolex World and he sent these photo of his new SEA-Dweller model, and mentioned he took these awesome photos over the weekend. the coolest detail on the new SEA-DWELLER are the single minute markers on the bezel insert, which look like the Milsub's of yesteryear, as well as its older-brother, which is the DEEP-SEA SEA-DWELLER. Thanks for sending in these fantastic photos Scott!!!


Scott sent is not only a great studio shot, but a great lume show and Macro shot as seen below...





Thursday, February 26, 2015

Will Smith Wearing A Midnight Blue Tudor Heritage Black Bay


...Rolex Coolness...


Will Smith
Cover of Esquire Magazine
March 2015

Midnight Blue Tudor Heritage Black Bay

Will Smith is one of the most successful actors in the history of television and movies. He appears on the cover of next months Esquire Magazine, wearing a 41MM Midnight Blue Tudor Heritage Black Bay on a matching Oyster band.







Midnight Blue Tudor Heritage Black Bay
41MM Reference 79220B

Tudor is owned by Rolex they introduced the 41MM Midnight Blue version of their Tudor Heritage Black Bay last year at BaselWorld. It will be really interesting to see what they introduce at BaselWorld next month!





Will Smith is known for the role he played on The Fresh Prince Of Bel Air, and also for being a very successful wrap singer. The video below features Will Smith with his son Jaden on the Graham Norton show on BBC One, and it is AMAZING!!!!! Turn the volume way up!!!!

Wednesday, February 25, 2015

Rolex Studio Shot Of The Day: Starman's Stainless Steel Rolex Explorer II


Rolex Studio Shot Of The Day
Starman's Stainless Steel Rolex Explorer II