The Rolex Sydney Hobart Yacht Race is an icon of its sport. First held in 1945 and partnered by Rolex since 2002, the 628-nautical mile (1,163 kilometre) offshore race is revered as one of sailing’s most gruelling challenges. This year marks the 77th edition of the event organized by the Cruising Yacht Club of Australia with the support of the Royal Yacht Club of Tasmania. An impressive international fleet has registered for the race which commences, as is tradition, on 26 December from Sydney Harbour. Their ultimate destination is Hobart, the state capital of Tasmania. The journey south takes competitors on a compelling racecourse, comprising a long passage down the New South Wales coast and then across the easternmost edge of the exposed and infamous Bass Strait. While some of the world’s fastest and most powerful yachts will contest line honours the most treasured prize is the Tattersall Cup awarded to the overall race winner.
Historically Rolex has always been extremely secretive and discreet, and no journalists in the past have ever been invited "INSIDE ROLEX" to explore and report on all four Rolex Manufacturing faclities in Switzerland.
In November 2013, this changed when Rolex invited Jake to take an unprecdented journey into the heart of Rolex to learn and report on everything he witnessed and learned.
This Super-Detailed 3 Part Story is a "MUST READ" story for anybody who wants to understand what really makes Rolex tick.