Tuesday, June 22, 2021
2021 Laureate Rolex Awards for Enterprise Winner Hindou Oumarou Ibrahim
Sunday, June 20, 2021
Jon Rahm Wins U.S. Open Rocking Sky-Dweller
Wednesday, June 16, 2021
Rolex Worldwide Headquarters
Fall Is On The Way
Rolex Worldwide Headquarters
Geneva, Switzerland
1995
The photo below of Rolex Worldwide Headquarters in Geneva, Switzerland was taken in Fall of 1995 before Rolex increased the number of floors and changed the color from gold and brown to green. Under certain lighting conditions, the building could take on an orange look as seen below. If you want to learn much more about the history of Rolex headquarters architecture you can check out my story named, "Inside Rolex. Exploring What Makes Rolex Tick."
Monday, June 14, 2021
Rolex Giraglia – Preview 2021
Rolex Giraglia – Preview 2021
Thursday, June 10, 2021
HODINKEE 1969 ROLEX SINGLE RED SUBMARINER
HODINKEE
1969 ROLEX SINGLE RED
SUBMARINER
[Reference 1680]
I couldn't help but notice Hodinkee offering for sale an AMAZING 1969 Rolex Single Red Submariner with a Mark II dial which includes a full set including box and papers. This fantastic beauty is for sale at $49,000.
What makes this watch so RAD you ask? In many ways this watch is the grandfather of the current Submariner. In other words, in 1969 Rolex introduced a revolutionary all-new Submariner which became the archetype for the modern Submariner. Methinks one of the reason I like this Single Red Submariner so much is that it reminds me of the Single Red SEA-DWELLER which deputed in 1967 in prototype form with a Date and Cyclops magnifier lens.
The is 1969 Submariner came with a new Reference Number of 1680, and was the first Submariner that featured a date feature and this new model was knows as the "Rolex Oyster Perpetual DATE Submariner." This model featured a depth rating of 200 Meters which was the equivalent of 660 feet.
This particular Submariner Hodinkee is offering for sale is a superb example with an excellent patina and as we see it comes with a "Full Set" that includes the original box, papers, brochure and other accessories. Basically the proud owner of this watch will own a magnificent vintage Rolex Submariner that is essentially a Rolex time machine. Check in out on HODINKEE.com.
Hodinkee's Brandon Frazin offers this great description:
Another "Red" Submariner hits the shop this week; this one is a real beauty, complete with box, papers, and accessories. No matter how many times I see one of these, that little line of red text gets me going. This one is particularly beautiful with lovely custard-colored lume and an overall great vintage vibe. It features the sought-after Mark II dial, which is indicated by the "meters first" depth rating on the dial. Additionally, Mark II dials are known to go "tropical" or change color with age. You can find completely black dials or ones that have turned brown like a Hershey's chocolate bar. The dial on this example has stayed fairly black, but it does have a brownish look to it in certain lights and a real tropical feel in the metal – we'll need to keep tabs on this one to see how it looks in 20 years.
Tuesday, June 08, 2021
Rolex Hotness: Dr. Sylvia Earle...
Below is a the original story I published on Dr. Sylvia Earle, and I also covered her involvement as the first female Aquanaut in Part 5 of my story about the all-new Single Red SEA-DWELLER.
The Complete History Of
The Rolex Submariner & SEA-DWELLER
Rolex's Conquest Of The Ocean
Part 13: Dr. Sylvia Earle
The First Female Aquanaut
Dr. Sylvia Earle is a DEEP-SEA Pioneer with a list of career innovation and achievement that is mind-blowing. Her amazing career spans 64 years since she first began SCUBA diving back in 1953.
"The more we know, the more we realize there is to know."
—Dr. Sylvia Earle
"The more we know, the more we realize there is to know."
—Dr. Sylvia Earle
Dr. Sylvia Earle is a National Geographic Explorer-in-Residence and she has many nicknames including "Her Deepness", "The Sturgeon General" and "The Aquanette." You can learn much more about her current work by visiting her Mission Blue Sylvia Earle Alliance website, which is fascinating.
I Am Woman Hear Me Roar
In Numbers Too Big To Ignore
Dr. Sylvia Earle was on the 1970 NASA Tektite II Expedition and she is pictured below on the far left, along with her "Aquanette" team-members. Sylvia was really part of the first generation of divers that allowed a woman to do anything a man could.

Dr. Sylvia Earl in many ways is the living personification of the 1971 mega hit song, "I Am Woman" by Australian superstar singer Helen Reddy, which I remember listening to in my childhood. Grammy winner, Helen Reddy's signature song, "I Am Woman", became an international anthem for the Women's Rights Movement in the early 1970s:
Dr. Sylvia Earle is pictured below in the 1970s diving with "Sandy" the dolphin in the Bahamas.
Dr. Silvia Earle is much more than an Aquanaut. She is a pioneering oceanographer, Botanist and Marine Biologist. She can see below as she prepares to dive in one of Dr. Phil Nuytten's innovate diving suits that allows the diver to remain unsaturated.
Dr. Sylvia Earle has appeared in many Rolex ads over the years including the three below. This first one from 2005 has a great tagline of "Job Description: SAVE THE PLANET."
Dr. Sylvia Earle is an amazing woman of incredible achievement and we will explore her history in her upcoming story and I hope to do a podcast interview with her as well. In the recent photo below we see her wearing a ladies Rolex on a President bracelet.


Aquanaut Dr. Sylvia Earle
How To Protect the Blue Heart of the Planet
TED PRIZE Winner for 2009
Rolex is an official sponsor of the amazing 2009 TED Talks and in this video, scientist and aquanaut, Dr. Sylvia Earle–who is an amazing Rolex Explorer–recently gave this incredibly insightful & inspiring 2009 TED PRIZE-winning speech:
Dr. Sylvia Earl is pictured below with the greatest explorer that ever lived—Jacques-Yves Cousteau.
Dr. Sylvia Earl is pictured below with they President Obama in 2016 in Hawaii. Notice she is wearing a 36MM Rolex Day-Date. Sylvia Earle has a fascinating Twitter feed you should check out and follow to keep up with her amazing exploration.
Table Of Contents
Saturday, June 05, 2021
1986 John Newcombe Rolex Tennis Ad ...
...Rolex Coolness...
John Newcombe
John Newcombe
Tennis Superstar with 26 Grand Slam Titles
John Newcombe is an Australian tennis superstar who dominated the tennis game from the early 1960s through the 1970s. He won 8 Grand Slam singles titles, and overall he won 26 Grand Slam major titles. Essentially, he was the Roger Federer of his time.
As mentioned above, John Newcombe won 26 Grand Slam titles. What exactly is a Grand Slam title? A Grand Slam Title is any time a player wins:
This first Tiffany & Company Rolex Day-Date ad is from 1975.
- The Australian Open
- The French Open
- The U.S. Open
- Wimbledon
This first Tiffany & Company Rolex Day-Date ad is from 1975.

"In an age of instant obsolescence, the classic Rolex endures."
–Rolex (1975)
Subscribe to:
Posts (Atom)












































































