Saturday, December 20, 2025
Rolex Holiday Shot of the Season: Santa's Got A New Sled
Friday, December 19, 2025
John Denver: The Kings of Country Music Wearing Rolex Series
John Denver had many other popular songs like "Annie's Song", "Leaving On A Jet Plane", and "Sunshine On My Shoulders." He was born Henry John Deutschendorf Jr.in Roswell, New Mexico on December 31, 1943.
In several of the images in this story we see photos of John Denver wearing a yellow gold Rolex GMT-Master, which I think suited him perfectly. It never ceases to amaze me how many guitarists wear Rolex watches.
John Denver was not only a recording and live performance superstar, but he was also an activist and humanitarian who dedicated much of his time and money to trying to take care of issues that effect earth. In my opinion, John Denver was the living embodiment and true symbol of Thanksgiving...
John Denver was one of Jacques Cousteau's biggest fans. Not only did he write the fantastic song "Calypso" but he donated all the proceeds from the song to the Cousteau Society. John also performed concerts and donated the proceeds to the Cousteau Society.

The photo below of Jacques Cousteau was taken on-board the Calypso in 1953, an we see him wearing a prototype Rolex Submariner. Jacques Cousteau, in my opinion, is the greatest explorer that ever lived, and is the living embodiment of the Rolex Submariner.

John Denver is pictured below on-board the Calypso with Jacques Cousteau and they are talking with media mogul, Ted Turner. This photos was taken on the occasion of Jacques Cousteau's 75th birthday party in Washington D.C., which took place in 1985. In an ironic twist of fate, both John Denver and Jacques Cousteau both passed away twelve years later in 1997.
In the photo below we see John Denver (giving the thumbs-up!) diving on the Great Barrier Reef in Australia. Connie Reeder is pictured on the far left, and she sang with John Denver on "Fly Away", which can be viewed below this image.
–John Denver (Calypso)
Thursday, December 18, 2025
Vintage Coca Cola Ads...

Wednesday, December 17, 2025
A Christmas Present From James Bond...
from James Bond
1974
Roger Moore wore his Rolex Submariner The 1974 James Bond movie, "The Man With The Golden Gun", as we see in the photo below with gorgeous Britt Ekland...If you want to learn much more about the history of James Bond and Rolex, check out my 13 Part Series titled: "The Complete History of James Bond Watches."

Tuesday, December 16, 2025
A Paul Newman Exotic Dial Daytona [Reference 6239]
This vintage Paul Newman Daytona with its red, white and black exotic dial, along with the green Rolex box definitely has a Christmas vibe, so I thought I would share it with you. It is also unusual to see a Paul Newman on a Rolex Jubilee bracelet, which is awesome!!!
Monday, December 15, 2025
Rolex Hologram Photo Of The Day: Christmas Colors
Sunday, December 14, 2025
Thomas Kinkade Painter Of Light
Making Spirits Bright
"Every painting is a journey." –Thomas Kinkade
I decided to publish this story today, as a way to get into the Christmas spirit, since Thomas Kinkade's paintings are some of the greatest Christmas themed paintings. Thomas Kinkade's Christmas paintings are extremely ideal and heartwarming, and capture the essence of this most wonderful time of the year.
Tuesday, December 09, 2025
Sidney Mobell Designer and Creator of Fine Jewelry
Sidney Mobell
Designer and Creator of Fine Jewelry
1989 Fairmont Hotel, San Francisco
It's funny how life works. I seem to have this uncanny ability to recall and remember vintage Rolex ads from many decades ago, and the one below is one of my favorites. I grew up in San Francisco, and in the 1980s Rolex was all the rage. I remember seeing this vintage Rolex Ad back in 1989 for Sidney Mobell which was located in the Fairmont Hotel on Nob Hill in San Francisco.
I have many fond memories of The Fairmont Hotel, especially around the holiday Christmas season, as I can still recall how magnificently elegant the Fairmont Hotel Lobby was and how it positively smelled of pine Christmas trees. I also remember dining late night at the hyper elegant Brasserie Restaurant which was located in the bottom of the Fairmont on California Street after many evenings of partying.
This Sydney Mobell Rolex ad completely Deja Vu's me out in a positive way...and reminds me of Barbara Streisand's song, "The Way We Were", which has the great line "Can it be that it was all so simple then, or has time re-written every line?"
Monday, December 08, 2025
Sunday, December 07, 2025
Rolex Desk Clock In The Oval Office

Rolex Desk Clock
In The Oval Office
Featured on 60 Minutes
"Time Flies, and waits for no one,
and once lost, is never found.
Yet still we try to keep time and measure it."
I originally published this story back on December 4th, and am bringing it back up as the top story, as CBS's 60 Minutes TV Magazine show not only ran this fascinating story on the Swiss Watch industry, but also featured a close-up of the Rolex desk clock Rolex gifted to the American people though President Trump."



























































































