Thursday, August 21, 2008

1970 Rolex Daytona Brochure

One fascinating detail I noticed on the 1970 Rolex Daytona brochure pictured below is that it says, "Founder, H. Wilsdorf" on the left side toward the bottom.

This is profound because, Hans Wilsdorf founded Rolex in 1908 and passed away in 1960, but ten years later in 1970, Rolex was still paying homage to him with their collateral material.